If you’re a realtor, then you know that generating leads is essential to your success. And if you’re looking for some new and creative ideas to get more leads, then you’re in luck.
Generating leads is essential to a realtor’s success and by trying some new, crazy ideas, they could see a significant increase in leads.
In this article, we’ll explore five crazy (but effective) ideas for getting more leads in real estate.
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1. Try a New Medium of Advertising
Generating leads is essential for realtors, as it allows them to connect with potential buyers and sellers. And in order to generate the most leads possible, it’s important for realtors to explore all possible avenues of advertising.
One new medium that realtors should consider is social media. With social media, realtors can connect with a large number of people in a short amount of time. And by using social media platforms like Facebook, Twitter, and Instagram, realtors can share relevant information about their services, as well as build relationships with potential clients.
Realtors should use craigslist to promote their own and other agents’ listings because it is a great way to connect with potential buyers for free. Craigslist is a free platform that realtors can use to reach a large audience in their local area.
In fact, it is said that the majority of buyer leads that come through craigslist are actually much better than those from Facebook and Zillow ads.
2. Give Away Something (A prize or anything else that the prospect wants)
Realtors can use giveaways to get more leads. They might give away something they want, like a prize or a paid vacation. That will make people come to their event and then they can tell them about how buying or selling real estate works.
Agents can utilize giveaways to make them stand out from the crowd and generate leads. For example, a realtor might run a weekly contest on social media which gives away a small prize to one lucky winner every week. The more times someone enters into the competition, the more chances they have of winning.
At the end of each week, all participants are entered into a final draw where the winner gets a big prize. This is an effective way to generate leads because everyone who enters into the contest will be receiving information about how buying and selling real estate works.
You can ask for your participants to provide their email and phone number so that you can follow up with them after the event. Another great way to use giveaways is to only target certain segments of the markets such as renters or those in your farm area locally.
Want Free Leads Coming to You? Get Access to a FREE Real Estate Lead Generation Training Below Showing You How to Do Exactly That!
3. Hold informational webinars
Hosting informational webinars is a great way to attract potential leads. During the webinar, you can discuss important topics related to real estate and answer any questions that viewers may have.
Educating the market on real estate is probably the best way to provide value to your potential clients so that they will want to work with you when they are ready to buy or sell a house.
Some ideas for hosting your own informational webinars are to discuss how to get pre-approved for a loan, different ways of selling a house, a real estate seminar for seniors, and the initial steps in the homebuying process. You can also discuss topics related to buying or selling investment properties.
To make your webinars more effective, it’s important that you give away some type of valuable content that people want. For example, you can offer a free gift such as a checklist that people can download after the event is over in exchange for their email and contact information so you can follow up!
4. Write a Book
Book marketing is a great but overlooked idea for getting more leads in real estate.
Realtors can write their own book to give to their clients for free. In the book, they can explain important topics related to real estate. They might also answer any questions that viewers may have. This is a great way to educate the market on real estate and provide value to your potential clients.
Handing a book to a client or prospect after a meeting is much better than handing them a business card because you are leaving them with a more valuable anchor to remember you by.
Think of it this way, business cards get lost, thrown away, and forgotten all the time, but you will never throw away a free book!
Additionally, you can publish and sell your book in the marketplace to generate additional royalty income or use it as a free online lead magnate to send to people for free in exchange for their contact information.
Want Free Leads Coming to You? Get Access to a FREE Real Estate Lead Generation Training Below Showing You How to Do Exactly That!
5. Partner with Existing Real Estate Agents
Lastly, another idea for getting more leads in real estate for realtors is to partner with other realtors.
For example, if you are a realtor and want more leads, you might ask another realtor for help. They might be willing to let you use their name as a reference in exchange for a referral.
This is a great way to generate leads because it doesn’t cost you anything but takes almost no time. You can also discuss different ways that you can help each other so that both of your businesses are more successful!
When it comes to getting more leads in real estate, referrals are key. By partnering with another realtor in a different market, you can exchange referrals with each other. This is a great way to get more leads because you are both getting new business from each other!
There are a few ways that you can partner with another realtor to exchange referrals. One way is to create a formal agreement where you both agree to send each other a certain number of referrals each month. You can also have an informal agreement where you simply agree to help each other out when needed and will split commissions accordingly when a referral is exchanged.
Another way to partner with another realtor is to join a referral group. This is a group of realtors who get together and share leads with each other.
Key Takeaways: Getting More Leads in Real Estate
One of the best ways to get more leads in real estate is by using creative methods. These methods are a great way to provide value to your potential clients and educate the market on real estate. Additionally, they are a great way to generate leads for your business!
All of the methods we’ve listed for getting more leads in real estate have one common goal: to provide value to your potential clients. By writing a book, hosting webinars, and partnering with other agents, you can educate the market on real estate and provide valuable information that will help them make informed decisions about their home buying or selling process.
When you provide value to a prospect once, they are more likely to look for more value from you again.
Want Free Leads Coming to You? Get Access to a FREE Real Estate Lead Generation Training Below Showing You How to Do Exactly That!