Do you want to learn how to ask for real estate reviews from clients and get more reviews as a real estate agent?
As a real estate agent, you know that online reviews are important. They can help attract new clients and boost your business. But how do you get your clients to leave reviews for you?
Looking for a way to get more real estate reviews from clients? In this blog post, we will walk you through the best ways to ask for real estate reviews from clients. We will also provide tips on how to make the process easy and convenient for them. Keep reading to learn more!
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Why reviews are important for your business
In today’s digital world, reviews are more important than ever before. Consumers rely heavily on online reviews when making purchasing decisions, and this is especially true in the real estate industry.
There is no exception when it comes to real estate.
A potential home buyer or seller who wants to work with an agent is likely to view an agent’s online reviews before deciding whether or not to work with them, so it’s crucial that agents make an effort to generate positive feedback.
There are a few key reasons why reviews are so important for real estate agents.
First, reviews can help build trust and credibility with potential clients by offering them social proof.
In addition, they can help an agent attract new business, as positive reviews often lead to word-of-mouth referrals. Finally, honest reviews provide valuable insights into an agent’s strengths and weaknesses, allowing them to make necessary improvements.
How to ask for real estate reviews from your clients
As a real estate agent, one of the best ways to build your business is by getting positive reviews from your clients. Reviews can help you attract new clients and build trust with potential customers. But how do you actually go about asking for reviews?
There are a few different approaches you can take.
Asking for Reviews Directly
One option is to simply ask your clients if they would be willing to write a review after a transaction has been closed. This can be done in person, over the phone, or via email. Another more subtle and discrete option is to include a brief survey with your closing documents, asking clients to rate their overall experience and leave a comment if they wish.
One of the biggest benefits of asking a client for a direct review over asking them to leave you a review on a third-party business directory is that you can get honest feedback from the clients without worrying about whether or not it will tarnish your reputation online.
When you ask a client for a review directly you get to choose whether or not you wish to use their review and rating on your personal website and social media. This gives you more control over what you want other future clients to see and think about you from the direct feedback of your past clients.
Asking for Reviews on Third Party Sites (GMB, Facebook, Zillow)
As a real estate agent, the only way for you to actually leverage client reviews to generate new leads and grow your business is by getting your clients to leave you positive reviews on sites like Zillow, Facebook, and Google My Business. But sometimes it can be tricky to get people to actually take the time to leave a review.
Here are a few tips to help you increase your chances of getting those valuable online reviews:
1. Make it easy for them.
Provide your clients with direct links to the review sites, or even better, set up an automated email that goes out after their transaction is complete with all the info they need to leave a review.
2. Give them a reason.
Remind your clients how important their feedback is to you, and let them know that their reviews can help you attract new business.
3. Thanking your clients
Once you’ve gotten a few positive reviews from your clients, be sure to take the time to thank them for their feedback. A simple “thank you” goes a long way in showing your appreciation, and it may even encourage them to leave more reviews in the future.
Asking Clients for Video Testimonials
One of the best ways to build your brand as a real estate agent and attract new clients through video marketing without having to actually create any videos yourself is by leveraging video testimonials.
Video testimonials are a powerful form of social proof that can show potential clients that you’re an authority in your field. Video reviews are the most powerful form of social proof for realtors and can help to build trust and credibility for future clients, two essential factors when it comes to choosing a real estate agent.
When asking clients for video testimonials, it’s important to be strategic about it.
First, you will want to choose clients who you know will give you a positive review so that you can use their video testimonials for marketing.
Also, make sure to ask them at the right time – ideally after they’ve had a chance to work with you and see your results firsthand. One of the worst things an agent can do is to ask their clients for a video testimonial in the middle of a transaction.
Make sure that you wait until after a transaction has been closed to ask for a client’s video testimonial. In fact, one of the best places to film a video review with your clients is actually right at the closing table when they have signed their closing documents.
This is the easiest way for you to get a client to leave you a review because they are at their happiest and you are there with them so that you don’t have to feel like you are bothering or chasing them after the deal has closed to ask them a favor.
Finally, be specific in your ask – let them know exactly what you need from them and make it easy for them to say yes by providing talking points or a list of questions that they can answer in their testimonial.
Whichever approach you choose, it’s important to make it easy for your clients to leave you a review, and to be strategic about when and where you ask for them. By following these tips, you can increase your chances of getting the positive online reviews that you need to attract new business.
Want to generate 1-2 new clients every week as a real estate agent? Click below to Join our Agent FB group today and gain access to exclusive FREE training opportunities on how to generate leads online without spending money on Ads!
What to do with negative reviews as a realtor
As a realtor, you will inevitably come across some negative reviews from clients. While it can be tempting to ignore them, it is important to take the time to respond in a professional and positive manner.
First, thank the reviewer for taking the time to provide feedback. Next, apologize for any issues that may have occurred during the transaction. Finally, invite the reviewer to reach out to you directly so that you can address their concerns directly.
Remember the cardinal rule about the internet and social media: everyone is always watching. By taking the time to respond to negative reviews, you can show potential clients on the internet that you are committed to providing excellent customer service.
How to increase the number of reviews you receive
Now that we have established the importance of getting reviews from your clients, the different ways you can get reviews as an agent, and how to deal with any uninvited negative reviews and comments, it’s time to answer the question: how can you increase the number of reviews you receive?
1) Providing Excellent Service
Start by providing excellent service throughout the home buying or selling process. Be responsive to your clients’ needs, and go the extra mile to make sure their experience is positive.
When you provide great service, your clients will be more likely to leave you a review.
Remember that a great review starts with great service from you.
2) Ask for Reviews Immediately at the Closing Table
One of the best ways to ensure that you get a review from a client is to ask them for one immediately at the closing table.
After they have signed their final documents, ask them to leave you a review on Google, Yelp, and Zillow, or if it is ok for you to film a video of their testimonial of what it was like working with you.
Most people are happy to do it right then and there, and you can even offer to help them write the review if they’re not sure what to say.
3) Follow Up After a Transaction has Been Closed
Don’t forget to follow up!
One of the most important parts of getting a review is following up with your clients after the transaction has been closed.
A few days or weeks after closing, reach out to see how they are settling in and if there is anything you can do for them. Take this opportunity to ask for a review as well.
A personally written thank-you note, email, or phone call can go a long way towards ensuring that your clients remember you fondly – and are more likely to leave a review.
How to respond to reviews
One of the most important yet unknown ways to get the most out of your client reviews as a real estate agent on third-party sites and social media is to respond to every review and comment you receive.
Even if you don’t actively ask for them, if you are closing enough transactions as a real estate then you’re bound to get reviews – both good and bad. But how you respond to those reviews can have a big impact on your business.
If you publicly reply to a negative review or comment, potential clients will see that you’re responsive and care about your customers’ experiences. Try to stay calm and avoid attacking the reviewer in any way. Instead, focus on fixing the problem that was mentioned in the review. Acknowledge the issues that were raised and let the reviewer know what steps you’re taking to remedy the situation.
For positive reviews, take the time to say thank you. A simple but sincere response will show potential clients that you appreciate your customers’ feedback. Whether it’s good or bad, every review is an opportunity to show off your customer service skills and even start new conversations that can lead to more business for you.
Get More Reviews as a Real Estate Agent!
By following these simple tips, you can increase the number of reviews you get from clients – and use those reviews to attract even more business. So what are you waiting for? Start asking for real estate reviews today!
Want to generate 1-2 new clients every week as a real estate agent? Click below to Join our Agent FB group today and gain access to exclusive FREE training opportunities on how to generate leads online without spending money on Ads!