
Real estate agents are some of the hardest-working people in the industry. Real estate agents work long hours trying to make sales, running around with clients, and often times getting rejected.
This can be difficult on your self-esteem and psyche as a realtor. Real estate agents need to learn how they can create a self-image that’s imprinted in their subconscious mind so that they can achieve success instantly.
In order to do this, we’ll first need to understand the power of our minds when we set goals and visualize ourselves achieving them.
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Real Estate Agent Mindset
Real estate agents need to have the right mindset in order to be successful. The power of the mind is often underestimated, but it’s one of the most important tools that an agent has. If you don’t believe in yourself, it does not matter how hard you work, you will not be able to make the sales that you need to achieve the success that you want.
Your mindset is everything when it comes to real estate. You need to be clear and focused on your goals in order to achieve them. It’s also important to stay motivated throughout your career. When things get tough, remember why you became a real estate agent in the first place and keep pushing forward.
All success starts in the mind. If you want to succeed as a real estate agent and break through your current cycle so you can achieve your goals, you need to change the paradigm that you are currently thinking in.
Many real estate coaches talk about taking action. But like Napoleon Hill said in his Bestseller Think and Grow Rich, hard work alone will not lead you to riches.
In order for real estate agents to be able to take the right actions towards their goals, they first need to be extremely clear on what those goals are and form a mental image of themselves achieving that success.
That is why learning how to change your self-image and boost your self-esteem is the first step for agents to achieve success.
In this article will go over the 12 strategies you can use every day that you can implement so that you can boost your self-esteem as a real estate agent and achieve anything you want!
1) Create a Mental Image of Your Success

The first step to creating a successful real estate agent mindset is to visualize your goals
As a real estate agent, it is important to have a clear vision of what you want to achieve. This means having a mental image of yourself being successful in the industry. When you can see yourself achieving your goals, it becomes easier to take the right actions towards them.
Visualization is one of the most powerful tools that we have at our disposal. It’s often been said that if you can see it, you can achieve it.
Real estate agents need to start visualizing themselves achieving the success that they want to have. When you can see yourself succeeding, it becomes easier to do just that.
Paint a vivid mental image of your success. What does success as a real estate agent look like to you? How many deals are you closing? How many leads are you generating in your business? How much money are you making? How are you enjoying the lifestyle that you have created?
These are all important questions that you have to answer before you can achieve any ounce of success in real estate.
One way to help visualization is to use affirmations. Affirmations are positive statements that you repeat to yourself on a daily basis. These statements should be in the present tense and should describe a desired future outcome. Here are some examples of affirmations that you can use:
I make 100k a year as a real estate agent
My Real Estate Team makes 600k this year
I close 10 deals a month
Each day, you should wake up and repeat these affirmations to yourself multiple times throughout the day. You want to set your mind up for success. By reading these positive statements every morning, you will start to believe what you are saying. This is why it’s important to pick powerful words when creating affirmations so they have more of an impact on your subconscious mind.
Having a positive visual image of success in your mind as a real estate agent will help you replace your limiting beliefs about yourself, which will in turn cause you to take the actions you need to start creating the life that you want.
Real Estate Agents: Take Control of Your Life Today and Live the Way That You Want to Live!
2) Recognize your achievements.
No matter how small they may seem, every accomplishment should be celebrated. Real estate agents work hard and often face a lot of rejection, so it’s important to take the time to appreciate all the successes you’ve had.
When you do this, it becomes a lot easier to stay motivated and push forward. Real estate agents should write down their successes on a daily basis in order to remind themselves of how far they’ve come.
If you haven’t had any major accomplishments lately, then start small. Take the time out to celebrate every success that you have – no matter how small it may seem, even if it is just taking the right actions towards accomplishing your goals such as making a sales call or creating a piece of content.
Think of your achievements not in your results, but in the actions that you take each day. Instead of only celebrating the fact that you landed 3 new clients in a day, celebrate the fact that you made 30 sales calls instead.
This way, you will only focus on the things that you can control, your own actions, rather than dwell on the results of your business that you can’t control such as how many deals you close or how many clients you land.
Remember the law of compensation, with every output of effort, you will see returns. As long as you are taking the right actions each day towards your goal, you will see the fruits of your labor pay off.
Focus only on the things you can control, and not the things that you can’t.
3) Hold Your Promises to Yourself
It’s easy to get caught up in the demands of the job, but you need to always make sure that you keep every promise that you make to yourself.
Real estate agents tend to make loads of promises to themselves each day in the form of daily goals and tasks, but many fail to keep them. Failing to keep your promises to yourself is a fatal blow to your self-esteem.
In order to keep the promises you make to yourself, you need to make promises that are achievable and realistic. As we mentioned earlier in the last section, focus only on the things that you can control so that way, you are actually able to keep your promises.
Keeping your promises to yourself means that you are in alignment with yourself and your mind. This is called integrity. If you say you are going to do something, you ought to do it.
If you make it a habit to make claims and promises that you never plan on seeing through with your actions, your physical actions will be incongruent with your mind and thoughts, causing confusion.
For example, if you set a goal to make at least 60 sales calls each day to expired listing leads, you need to follow through on that goal in order to keep your promise to yourself.
By doing so, you have stayed in alignment with yourself, which will, in turn, boost your self-esteem since now you see yourself as someone who follows through on their word with their actions.
4) Hold Your Promises to Others
It’s not just important to hold promises to yourself, but you also need to hold your promises to others in order to maintain a positive image of yourself.
When you fail to keep a promise that you’ve made to someone else, it causes them to lose trust in you and diminishes the relationship.
In order for real estate agents to succeed, they need to be able to build trust with their clients, partners and leads. This is done by developing a reputation of being someone who always follows through on their word.
To do this, real estate agents need to make sure that they always keep their promises to others, no matter how big or small they may seem.
If you are unable to keep a promise, then be quick to make amends and always take full responsibility. Real estate agents who are able to keep their promises to others tend to earn more deals which will allow you to make more money.
When it comes to providing a service to your clients, always remember to underpromise and overdeliver. Real estate agents who overpromise their clients certain deadlines, services, prices, etc. tend to find that even if they close the sale, they will never hear from, much less get any referrals from that client ever again.
Client retention is extremely crucial for real estate agents, so make sure that you never promise your clients something you can’t deliver on, and always do more for them than what you told them you were going to do.
If you do not want your relationships with people outside of real estate (such as family members) to suffer because of your actions, it’s important to also be able to balance keeping promises both inside and outside of work.
Never make a promise that you can not or do not intend to keep. If you need to sacrifice(a point we will touch on more in detail later) a family outing in order to work on your business to reach your goals, then you need to be upfront with your family instead of trying to have the “best of both worlds”.
Be clear on your priorities and set clear intentions, this way, you can always keep the promises you make, not just to yourself, but to others as well.
5) Change the Way You Physically Look

Real estate agents need to be in top physical condition in order to be able to keep up with the demands of the job. This means that they need to make sure that they are living a healthy lifestyle by exercising and eating right.
When you are physically healthy, it shows in your energy levels, how you carry yourself, and through the way that you interact with others.
Exercising and eating right not only allows real estate agents to stay physically healthy, but it also helps to boost their self-esteem.
When you feel good about yourself, it shows in the way that you walk, talk and act.
Plus, when you have high self-esteem, it’s easier to achieve your goals since you believe that you deserve to be successful.
A healthy body leads you to have a healthy mind, choose good health over pleasure when it comes to your lifestyle choices. Real estate agents who want success need to make sure they are working in good physical condition in order to show up every day with high energy and a good positive attitude.
Exercise can also help you change your mood. When you are feeling sluggish, or unmotivated, consider taking a job, doing some jumping jacks, push-ups, or burpees. By adding a little movement to your body, you are able to get your blood flowing, which will, in turn, help you think clearer, and put your physical and mental state in action instead of stagnation.
6) Believe You Are Working Harder Than Everyone Else
The extra mile is never crowded.
If you believe that you are working harder than everyone else, you will expect and feel that you deserve success.
When you are putting in more effort than everyone else, it shows that you are taking your work seriously and that you believe in yourself.
This type of hard work ethic is something that will make others take notice and will help to boost your self-esteem even more.
Plus, when you are able to accomplish tasks and goals that others thought were impossible, it only confirms that you are exceptional and that you can do anything that you set your mind to.
One of the worst things that a real estate agent can do is to not take full accountability for their actions. If you are not seeing the results that you want, look back at your year or month and consider if you did everything that you possibly could to reach those goals.
Everyone in the world is self-made, but only the successful ones want to believe it.
If you are not doing everything that you possibly could to reach your goals, then you have no one else to blame for your current situation but yourself.
7) Create a Quick Win to Build Momentum
Creating small wins for yourself is a great way to boost self-esteem and keep up your motivation to achieve goals.
In order to create a quick win, real estate agents should consider doing the following things:
Set realistic goals: Real estate agents should set realistic goals for themselves and aim to accomplish one or two of them each day such as making 10 calls to leads, or sending 5 personalized follow-up emails.
This will help them to stay on track and keep up the momentum needed to achieve their long-term goals.
Create a plan of action: Having a plan of action helps real estate agents to execute their strategies and use their time more efficiently. Real estate agents should sit down, make a list of what they need to complete on a daily basis, and prioritize tasks based on importance.
A great tip to start your day right is by picking an easy task that you know you can accomplish to do first to create a quick win and build momentum then go directly into your hardest and highest income-producing activity of the day.
Target one or two tasks: Real estate agents can set themselves up for success by having a clear purpose each day with specific actions to achieve them. Real estate agents should work towards achieving one important task, rather than attempting to do many things at once. This way, you have clear objectives and will not feel confused.
The worst thing an agent can be is busy. Because busy is the opposite of productive.
Getting quick wins throughout your day not only helps you build the self-esteem you need to keep pushing to work on harder tasks, but also helps you accomplish small, bite-sized goals each day that compounds into bigger accomplishments over time.
8) Help Others
“You will have everything in life that you want if you just help enough other people get what they want” – Zig Ziglar
Helping others is one of the best things that you can do to make yourself feel good about yourself.
Real estate agents are in a unique position to help their clients buy or sell a home, and by doing so, they are able to make a positive impact on someone’s life.
When you are able to help someone else achieve their goals, it makes you feel happy and fulfilled, which in turn, makes you feel good about yourself.
Plus, by being there for others, real estate agents are able to build lasting relationships with clients, colleagues, and friends. These relationships can be extremely beneficial for real estate agents as they help to create a support system that can offer encouragement and advice when needed.
It’s important to remember that you should help others without expecting anything in return. This means helping people even when you know they probably won’t buy or sell a house with you.
See how you can serve others in your community. Find ways that you can use your skillsets as a realtor to help other people.
Also, remember that by helping and serving others, you are building a relationship with those that you have helped and those people can turn into future clients or referrals. If you do something good for someone else without expecting anything in return, they will actually feel more obligated to give you something in return.
This is called the law of reciprocity.
9) Do The Right Things When No One is Watching
When it comes to real estate, success is often determined by how well an agent can build relationships with others.
The best way to build strong relationships is by doing the right thing when no one else is watching.
This means being honest, ethical, and genuine with clients, colleagues, and friends.
When you do the right thing even when no one is watching, you are creating congruency between yourself and your self-image.
This not only helps to build trust with others and makes them more likely to do business with you in the future, but it also helps you stay mentally consistent with yourself.
Real estate agents are constantly putting themselves out there in the marketplace in front of their clients on billboards, advertisements, online, the radio, TV, and all over social media, creating an image of themselves for the outside world to see. When you do this, make sure that you are actually the person that you say you are to others.
It can be demoralizing to your self-esteem if you say that you are one person to your clients and the world but act like a completely different person behind the scenes. If you tell your clients that you are willing to do anything to sell their house, then you better not be sitting on the couch watching TV on a Monday afternoon, ignoring calls from potential buyers.
It’s also important to remember that real estate is a profession that requires a high level of integrity. By doing the right thing even when no one is watching, agents are building their reputation as professionals.
This will give real estate agents an advantage in the future when they are looking to close deals or gain referrals.
Real Estate Agents: Take Control of Your Life Today and Live the Way That You Want to Live!
10) Learn a New Skill
One of the best ways to boost your self-esteem is by learning a new skill.
Real estate agents can benefit from learning new skills related to real estate, such as negotiating, contract writing, marketing, and social media.
However, agents don’t have to limit themselves to just learning new skills related to real estate. There are many other skills that agents can learn that will help them in their career and personal life.
Some examples include cooking, gardening, carpentry, plumbing, and electrical work.
Learning new skills will help you to increase your self-esteem because you are building confidence in yourself.
When agents learn new skills, they are able to add more value to their own personal business toolbox and increase their competency as an entrepreneur. This can not only help you increase your confidence, but also create more value for your clients.
When it comes to learning new skills, there is no right or wrong way to do it.
You can find courses online that will teach you the basics about different skills, take lessons at a local community center, or learn from books and videos. Information has never been easier for agents to access than it is today, which means that agents have unlimited opportunities available to them when they want to learn something new.
11) Sacrifice and Discipline
When you sacrifice something, you are often rewarded with something greater in return.
This is a derivative of the law of compensation.
Real estate agents know this all too well. Often, agents have to sacrifice their time, money, and energy in order to achieve their goals.
In some cases, agents have to make a financial investment in order to even get started in real estate.
They also have to be willing to put in long hours and work hard on a daily basis. Sacrificing time with their families, friends, and other activities that they like to do for fun.
However, the rewards for these sacrifices are often great.
Real estate agents who are able to stick with it and make the necessary sacrifices will be the ones who are successful in their careers.
The best part is that these agents will also be able to enjoy the fruits of their labor. Real estate agents who make sacrifices for their own businesses are often rewarded with financial independence and compensation that will allow them to do what they want, when they want.
Also remember that when you sacrifice something in your life to work towards your vision and success, you will begin to believe even more that you deserve that success, which will create a feeling and vibration in your body that others around you can feel, therefore, allowing you to attract more success into your life.
12) Persistence is Key
No one is perfect. Real estate agents will fall short on their goals just like everyone else does, but that doesn’t mean they should give up or quit on themselves.
Many real estate agents set goals only to quickly abandon them the moment they don’t see immediate results – this causes even greater damage to their self-esteem. Real estate agents who fail to stay committed to their goals when they fall short, will never achieve true success.
The key here is to make you are able to get back up after failing or falling short on a goal and continue pushing forward until you have accomplished what you want. Real estate agents need to learn how not to be derailed by obstacles and temporary setbacks in order for them to become successful at work and life.
If you set out to do something, finish what you started no matter how many setbacks you experience or obstacles that stood in your way. Real estate agents who aren’t afraid of failure tend to push further beyond the boundaries of what it means “to be great” and are rewarded with more success than they can ever dream of.
Real Estate Agents: Take Control of Your Life Today and Live the Way That You Want to Live!
Are You Ready to Achieve the Success That You Deserve as a Real Estate Agent?

Believe in yourself and your ability to achieve success as a real estate agent.
Know that you have everything you need inside of you to be successful, and remember that success begins with a thought. Thoughts become things, so start thinking about what you want and how you’re going to get there
You are capable of anything you set your mind to. You are in control of your destiny.
With the right mindset, anything is possible.
What will you do today to increase your chances of success?
What is one small step you can take today towards reaching your goals?
We can help you put together a plan of action to reach your goals so that you can finally live the life that you dreamt of living, but it all starts with believing in yourself.
So take control of your life today and start believing in yourself and your power. When you take control of your life as a real estate agent, the sky’s the limit!
Real Estate Agents: Take Control of Your Life Today and Live the Way That You Want to Live!